Bullseye
Bullseye Store Locator
Partner Directories are growing in popularity. You’ve seen them on technology company websites for several years. Now you are seeing them start to appear on manufacturing websites. Manufacturers use partner directory software to highlight their partners and their partner’s work, and even to co-publish content with their partners. They come in diverse shapes and forms–contractor …
In the last few months we’ve seen a lot of interest in Bullseye’s lead management features. Lead manager features are a great way to utilize your dealer locator software as a tool for generating interest and turning anonymous users into actionable leads. Our dealer or store locator comes with an easy-to-enable lead capture form built …
Late last month, we completed a very exciting project which dramatically extends Bullseye Location’s lead management and sales automation capabilities. We built our first zap! Zapier is a hosted cloud service that let’s you easily connect web apps together with little or no programming. Using Zapier’s developer platform, we integrated “Add Lead” capability via the Bullseye …
Earlier this year, we released our new store locator software for Shopify. This new integration allows you to easily add a Bullseye store locator or store finder to your Shopify site either from an existing account or by creating a new account. We are big believers in the emerging online CMS space and Shopify is …
Last night I attended a Digital Flash panel discussion on location-based marketing. It was a very cool session with some great interaction from the audience. The panelists included several very influential players in the New York location-based services space including: Gemma Craven – SVP, Ogilvy Digital Influence Jamie Thompson – CEO of Pongr Scott Hendrickson – …
Like a lot of companies these days, you are probably investing a fair amount of marketing effort into building your social media presence on Facebook. If so, you’ve probably also noticed that companies are doing more with their business fan pages, including customizing layout, adding interactive features, and even adding functionality that once belonged only …
All the attention this year is on location-based marketing services and how every website will soon know exactly where you are at any given moment—serving up targeted push advertising via mobile phone and PDA. But the idea of using location as a way to build brand relationships and drive consumer behavior has been around for …
